2014/15 Avant Première Snowboard Test
This year the Edgeriders crew were lucky enough to attend the 2014 Avant Première board test in La Cluzac, France. The purpose was to test out the latest 2014/15 gear from brands like Burton, K2 Snowboards, Jones, Nitro, Yes, Union, Ride, Rome Libtech Salomon and Flow; to name but a few. All brands which we are proud to stock in Edgeriders. There are more than 40 exhibitors representing 50 different brands and professional and specialised press. There was more than 700 testers and over 300 stores in attendance, as you can imagine it was hard work!!
The Avant Première Snowboard Test allow French and European retailers to test next seasons gear from different brands equipment. Some of the market leaders but also new players who contribute to the dynamism of this sector will all present their goods.This test is a great opportunity for manufaturers to explain and test their new ranges on the people who ride and sell snowboards for a living. Allowing us as the retailer to gain a great understanding of the strengths of different boards, knowledge we like to pass onto you - the customer! There was a showroom tent which allowed us to discover some new outerwear brands. Plus some of the more established brands were able to display their hard goods such as snowboard bindings and boots, plus other accessories in a professional and relaxed atmosphere ...
Here are a few snippets of some of the gear we used and what we thought.